Setting up advertising campaigns
for a professional carpet dry cleaning shop

RUG LAUNDERING – Professional carpet cleaning from 180r/m2 in our own workshop in 48 hours.

What's
needed?

  • Analyze advertising campaigns in Yandex Direct
  • Create a stream of inexpensive requests from Yandex Direct
  • Daily support and analytics of advertising campaigns

Plan
of work

Setting up advertisements in the Yandex.Direct system for search engine and Yandex Advertising Network

Setting up the Yandex Metrika analytics system

Connection and integration of bid manager for automatic rate management

What's
done?

  • Collected and prepared a core of queries for search advertising and media campaigns

  • Developed new ads utilizing all extensions

  • Connected bid manager and customized ad campaign strategies

  • Set up the Yandex Metrika analytics system to track and optimize the traffic coming to the site

SET UP A STEADY STREAM OF LEADS
WITH AN AVERAGE COST OF 2,84$

Brief statistics of Yandex.Direct:

Clicks: 1,406
Average cost per click: 0.07$
Expense: $100.08.
Number of leads: 35
Average cost per lead: $2.86

we'll do the same
or better for you

do the same

other
cases

REDUCED THE COST OF A LEAD
FROM $8.81 TO $2.73

OPTIMIZED THE BUDGET BY
OVER $3,300

STABLE FLOW OF REQUESTS FOR
BLINDS PRODUCTION

OVER 600 LEADS IN THE FIRST MONTH
FOR $0.55

REDUCED THE COST PER LEAD
BY 6 TIMES

UP TO 5 REQUESTS PER DAY
FOR APARTMENT REPAIR IN YEKATERINBURG

A $5.50 LEAD STREAM
TO BUY A SEPTIC TANK

UP TO 8 LEADS DAILY
FOR A BANK GUARANTEE

SEE
ALL CASES

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