Setting up advertisements in the Yandex.Direct system for search engine and Yandex Advertising Network
Setting up the Yandex Metrika analytics system
Connection and integration of bid manager for automatic rate management
Collected and prepared a core of queries for search advertising and media campaigns
Developed new ads utilizing all extensions
Connected bid manager and customized ad campaign strategies
Brief statistics of Yandex.Direct:
Clicks: 1,406
Average cost per click: 0.07$
Expense: $100.08.
Number of leads: 35
Average cost per lead: $2.86
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